Personal Branding Positioning for Career and Business Success
Your brand is what speaks for you. It is the first thing that crosses peoples’ minds when they think about your business. Branding is more than just colours, font types, or logos. It is the story you intentionally want to tell people about you or your business. Personal branding is such an integral aspect of business that it is practically impossible to achieve success without it. This course aims to show you the importance of personal branding while guiding you on how to use it to drive your business or career.
About this course
This course starts by going through the concept of personal branding, then dives deeper into the importance of online and offline engagement, and also exploring some personal branding tips and examples.
In working towards your goals, personal branding is an important and efficient step. Your brand can make or break an opportunity for growth, regardless of your industry or professional status.
Creating a personal brand can be a difficult task. And not knowing where to start is one of the easiest ways to get lost in the process. Your brand is what distinguishes you from your rivals, creating a lasting impression of you in the minds of your audience and customers. Without a strong personal brand that attracts your target audience, you may find yourself struggling to build a profitable business.
- How to establish credibility and an audience
- The art of originality
- The online and offline engagement
- How to establish a brand
Meet the instructor
This is a Sapphital Original course. This course has been carefully developed and delivered engagingly to foster learning through a collaborative effort of a team of researchers, content developers, animators, videographers, graphic designers, voice-over artists. The coming together of 100% Head, 100% Hands, 100% Hearts to ensure top-quality learning.